How do you bring Mozart to a 21st century audience? If you're the LA Philharmonic you hire Frank Gehry to do your set design and Kate and Laura Mulleavy (aka Rodarte) to design costumes.
Neither are in unfamiliar territory here - Gehry designed his first opera set for a production of Osud at the Fisher Center for Performing Arts at Bard College and the Mulleavy sisters are responsible for the costumes used in Black Swan - but this seems like a challenge on a much grander scale.
I can think of no better way for an opera company to appeal to the masses, though - who wouldn't want to go just to see the spectacle?
costumes for Black Swan
Walt Disney Concert Hall in LA
Frank Gehry's buildings are marvels not only to look at, but also to walk through. For this production he's planning to create a "moving still-life on the stage" in a concert hall that he designed back in the early 90s (the building opened to the public in 2003 after many financial delays).